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How can behavioural insights make regulated markets better for consumers?

29 June 2016

On 7 June 2016 Citizens Advice held a half-day conference looking at how behavioural insights can make regulated markets better for consumers. It followed the publication of ‘Applying behavioural insights to regulated markets’, a report by the Behavioural Insights Team for Citizens Advice. The event was attended by senior representatives from Government, regulators, industry and NGOs.

This paper [ 180 kb] summarises some of the key observations and themes from the day’s discussions:

  1. This is timely

  2. Segmentation is key

  3. Evidence must be robust

  4. Some problems need another solution

  5. Getting engagement right is difficult

  6. Lessons can be learned across sectors

We also summarise presentations given by the Behavioural Insights Team, Department of Business, Innovation and Skills, Enervee, Verve, Ofgem and Energy UK.